How to Create a Keyword Group in Promote in Search

Creating a keyword group in Promote in Search defines which keys and phrases will trigger the delivery of a promoted search item. 

This article is for Advanced Insights Users.

To create a keyword group in Promote in Search: 

  1. Navigate to your Promote in Search inbox 
  2. Move to the Keyword Groups tab 
  3. Click the Plus Sign Icon in the top right corner of the inbox 

A new window will open where you will be prompted to enter key information about the keyword group. 

  1. Give the keyword group a descriptive title 
  2. Select the language 
  3. Enter one or more keywords separated by commas 
  4. Enter a start and end date, or click the Calendar Icon to select dates 
  5. Click on the Target Group field and start typing in a name or group 
  6. Select the user or group from the dropdown 
  7. Click the “Next” button 

You will then be prompted to select the item to link to your keyword group. 


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Insider Tips: 

  • Only internal experts with special platform permissions can promote content in Search  
  • You need to select an item to promote before defining a keyword group 
  • An expiration date is required for a keyword group
  • Updates to language settings are only available on platforms where your company has requested this configuration 

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